Aneta Naydenova                         

Operational and commercial leadership business experience, backed by strong data analytics and software development expertise                                           


Achievements

5 months only to a positive EBITDA
40% cost decrease
37% margin increase
20% churn decrease

Experience

IT

Founder and CEO

NaydIT LLC

2021 - Present
Delivering custom digital software solutions:
• Built modern digital products and automation for SMB and mid-market clients.
• Delivered AI agents to streamline support and operations; reduced manual handling and cycle time.
• Developed AR applications to create immersive customer experiences for marketing and training use cases.
• Launched modern, animated web experiences with integrated 3D models, improving engagement and lead quality.
• Built Python applications that accelerated analytics and improved customer experience.
• Implemented Microsoft 365/SharePoint intranet portals to standardize knowledge sharing and collaboration.

IT

CCO and Head of Operations

Abilitics 

2014 - 2021
+25% revenue growth through market expansion, account retention, and pricing strategy.
–15% operational costs via contract refinement, continuous improvement, and lean practices.
• Led complex programs end-to-end across sales, delivery, engineering, QA, and customer success.
+25% vendor performance by tightening SLAs, compliance, governance, and security standards.
–25% staff turnover through targeted hiring, culture initiatives, and >99% quality of hire.

Education

College Lecturer

MTM College

2021 - Present
Teaching Contemporary Marketing and AI in Digital Marketing to Bachelor Degree students.
• Taught applied marketing technology and data-driven growth.
• Courses: AI in Digital Marketing, Contemporary Marketing, Innovative Management & Marketing.
• Introduced innovative AI career consultancy and learning.
• Integrated ML and data-science modules into curricula to strengthen contemporary needed skills.

Previous Experience

Telecommunications

Head of Department

+50% revenue by launching mobile products, apps, and value-added services with cross-functional teams.
–40% cost via negotiated partnerships and portfolio optimization; CSAT improved.
–20% churn from data-driven retention and loyalty programs.
• Shipped first-to-market: nationwide mobile cloud storage app and self-care services app.

FMCG

Commercial And Operations Director

• Achieved positive EBITDA within 5 months by realigning go-to-market.
+36% margin through targeted sales, budgeting, and operational workflow redesign.
–40% logistics costs and –60% inventory from supply-chain efficiency.
• Strengthened cash flow: –40% receivables, –45% overdue payables.

Education

M.A. in Computer
Systems

M.A. in Finance

M.B.A. in HR
 Management 

Advanced Python
Development

Contact

anaydenova@gmail.com

(352) 440-2514

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